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Designing

Our process first starts with collaborating with our client to build a techpack

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Company Information

We conduct a comprehensive analysis of your brand by gathering information from multiple sources, including your website and microsites.
 

By assessing these elements, we analyze your existing product line, identifying key trends, patterns, and design preferences to ensure that our product development aligns seamlessly with your brand identity and market positioning.

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Target Demographics

Understanding your target audience is crucial. Who will be wearing your apparel?

By analyzing demographics, lifestyle, and preferences, we tailor our designs to ensure maximum appeal and market success.

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Seasonal & Climate Objectives

We consider seasonal factors to develop the right product mix. Whether for summer, winter, or year-round essentials, we ensure fabric selection and garment construction align with climate requirements.

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Logo & Brand Concept

Incorporating your brand identity into product design is a crucial aspect of our development process.

We ensure that your logo, color schemes, and graphic standards are seamlessly integrated into garment labeling, packaging, and presentation materials.

Whether it's through embroidered logos, printed graphics, custom tags, or unique branding elements, we make sure your products reflect the essence of your brand.

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Color & Color Forecast

Color plays a vital role in defining the aesthetics and appeal of a product. We carefully select colors that align with your brand identity, target audience, and seasonal trends.
 

Our design team utilizes global color forecasting insights from industry sources such as Pantone, WGSN, and seasonal runway trends to ensure your collection remains contemporary and market-relevant. We consider factors such as:
 

  • Seasonal Influence – Adapting color palettes based on spring/summer or autumn/winter trends.

  • Market Preferences – Ensuring color choices resonate with your target demographics.

  • Brand Consistency – Maintaining coherence with your existing brand colors and themes.

  • Fabric & Dyeing Techniques – Selecting the right materials and dyeing processes for color accuracy and durability.

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Fabric Selection For Knitted Products

Selecting the right fabric is essential to achieving the desired comfort, functionality, and aesthetic appeal of knitted garments. Our fabric selection process is guided by:
 

  • Brand Requirements – Ensuring alignment with your brand’s quality and sustainability standards.

  • End-Use & Performance – Choosing fabrics based on breathability, stretch, durability, and softness, depending on the garment’s purpose (e.g., casual wear, activewear, loungewear).

  • Seasonal Suitability – Selecting lightweight, breathable knits for summer and insulated, heavier knits for winter.

  • Fabric Composition – Offering options such as cotton, organic cotton, bamboo, modal, polyester blends, and recycled fibers for enhanced performance and sustainability.

  • Color & Texture Adaptability – Ensuring fabric choices complement the intended dyeing, printing, and finishing techniques for a premium look and feel.

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Trims Selection

Trims play a crucial role in enhancing the functionality, longevity, and visual appeal of knitted garments. Our approach ensures that each trim is carefully chosen to complement your brand identity, maintain quality standards, and meet the specific requirements of the end product..

We carefully consider:
 

  • Branding Elements – Custom labels, tags, heat transfers, and embroidery to enhance brand recognition.

  • Functional Trims – Zippers, buttons, drawstrings, elastic bands, and ribbed cuffs selected based on garment type and usability.

  • Material & Sustainability – Eco-friendly options such as recycled zippers, organic cotton labels, and biodegradable buttons to support sustainable production.

  • Color & Aesthetic Coordination – Ensuring trims complement the fabric, color palette, and overall garment design for a cohesive look.
     

Durability & Performance – Testing trims for wash resistance, strength, and wearability to maintain quality over time.

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